James Cabrera is a New York Based Web & Graphic Designer who has an obsession for understanding and reinterpreting how things work. He is currently a web graphic designer for CCS, an established skate retailer. With skiing and hockey as his main hobbies, James is into a lifestyle that focuses on action, speed and grit.
Select Personal Work
CCS Work Sample
Creadively Work Sample
Skills
  • Member Name Adobe Photoshop
    Design (10+)
  • Member Name Adobe Illustrator
    Design (10+)
  • Member Name Notepad
    Coding (10+)
  • Member Name MS Word
    Communication (10+)
  • Member Name MS Powerpoint
    Presentation (10+)
  • Member Name Adobe Flash
    Animation (4)
  • Member Name MS Excel
    Analysis (3)
  • Member Name Adobe Premiere
    Video Editing (3)
  • Member Name HTML/XHTML
    Web Language (10+)
  • Member Name CSS
    Web Styling (10+)
References*
  • Member Name William Cross
    SEO Marketer
  • Member Name Matt Johnson
    Air Traffic Controller
  • *Contact Info Provided Upon Request.

Vitals

Employment Status Web Graphic Designer at CCS
Education B.S. in Mathematics with Minor in Physics
Age 24
Current Location Queens, New York
E-mail jamescabrera@gmail.com

Experience

January 2011 - Present
CCS
Web Graphic Designer

Company Overview
Now a subsidiary brand of Foot Locker Inc, CCS is a well established skate retailer that originally started as a mail-order catalog serving the skate community just over 25 years ago. In January 2011 they brought me on as a Web Designer to help maintain and freshen up the look and feel of their existing site as well as offer new creative ideas, all while staying true to the brand.

Primary Tasks:
•    Maintain visual elements of the website.
•    Works directly with the Creative Director to portray the image of the brand.
•    Redesigns site promotional graphics on a weekly basis to reflect trends.
•    Designs 3-4 E-mail ad campaigns a week.
•    Creates banner advertisements as requested by the Ad Campaign Manager.
•    Participates in the direction of photo shoots for proper product representation.
•    Generates new ideas and participates in the creative thought process.
•    Participates in weekly marketing meetings to discuss inventory, trends and strategies related to the skateboarding industry.
•    Manages Freelancers in order to complete tasks within deadlines.

May 2008 - November 2009
Creadively LLC
Creative Lead

Company Overview
Started in 2008, Creadively LLC is a small private online advertising company that had brought me on board to take the creative lead from the get go. Creadively LLC formed relationships with other businesses, developing micro-sites and landing pages to generate reliable traffic, leads and sales. With great success early on, claiming to have grossed over $1M in less than 2 years[1], Creadively LLC ultimately declined with the rest of the market due to the recession. In late 2009, due to down-sizing, the company and I decided to part ways.

Primary Tasks:
•    Simultaneously managed the visual development and art direction of multiple advertising campaigns, ranging from developing supplemental web sites to designing flash-animated banner advertisements.
•    Created Landing Pages, Microsites and Banner Ads from scratch, start to finish.
•    Prioritized projects and worked accordingly to fluctuating deadlines.
•    Fulfilled specified guidelines for various projects while maintaining creativity.
•    Hand-coded HTML & CSS in Notepad without reliance on third-party programs for versatility.

1. Creadively Founder's Website »
February 2007 - November 2010
Self-Employed
Freelance Web Designer

Overview
Since 2007 I left myself open to taking on design work for individuals and businesses on a per job basis. I would work closely with clients to achieve designs that they were happy with. Due to the unstable and insecure nature of freelancing I halted taking on clients in November 2010 to reposition myself in a more stable environment.

Primary Tasks:
•    Managed multiple projects simulataneously.
•    Established contacts and reached out to potential clients.
•    Worked closely with clients to attain desired finished products.

Notable Clients: SEO Shop, Affiliate Convention, CTI Consulting, SEO Fox, Guitar Coach, Building Company No 7, Databackup.ie, Route2.ie & DataStrongRooms.com.

Education

August 2005 - December 2008
SUNY Stony Brook
Bachelor of Science in Mathematics, Minor in Physics

Cumulative GPA: 3.38
Notable Courses: Foundations of Analysis, Applied Complex Analysis, Applied Algebra, Geometric Structures, Computer-Assisted Math Problem-Solving, Linear Algebra, Waves & Optics, Mechanics, Thermodynamics and Statistical Mechanics, Electromagnetic Theory, Electronics and Instrumentation.